Michael Book is a Managing Partner of Fifth Avenue Financial. Under Michael’s leadership, Fifth Avenue Financial has been the #1 ranked MassMutual firm in the country every year since our founding in 2009. Michael works closely with our advisors with advice on how to create the best financial strategies and insurance plans to help their clients. He also spends time finding the right advisors to join our team.
Michael is active in the MassMutual General Agents Association and led the organization as its President in 2019.
Michael started his career in 1991 as an advisor with the Cowan Financial Group. In 2000, he co-founded Lenox Advisors with two partners. Lenox has gone on to be one of the most successful producer groups in the US. Michael was an active advisor for 18 years prior to taking on his current role. He was a top advisor for MassMutual throughout his career, achieving Chairman’s Club 12 consecutive years before stepping down. During that time, he was very active in the MassMutual Advisors Association, culminating as the organization’s President in 2005-2006.
Michael is a well-sought-after industry speaker on topics such as leadership and the importance of building culture. He is a graduate of the University of Delaware. He and his wife, April, reside in Westport, Connecticut and Pompano Beach, Florida. They have three grown children. He is an avid sports fan and enjoys playing golf, as well as participating in various philanthropic endeavors.
